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Starbucks Pumpkin Menu to be Launched this August

Starbucks launched its fall menu for 2021. The coffee giant will launch its special pumpkin spice latte on August 24. The company, in a press release, said that customers in the U.S. and Canada can expect to see the return of its beloved Pumpkin Spice Latte and Pumpkin Cream Cold Brew. limited-edition Pumpkin Cream Cheese Muffin and Pumpkin Scone will also join the brand’s Pumpkin Loaf, which is a year-round menu mainstay. Starbucks reverberated pumpkin spice menu is expected to be out a day ahead than it did last year. Menu reshuffling is a new  strategy.

In 2019 the coffee giant brought its pumpkin spice lineup back on August 27, and in 2018 it had brought it back on August 28.The Seattle-based coffee chain added its pumpkin spice products to menus nationwide in September. Starbucks launched its first Pumpkin Spice Latte in 2003. The pumpkin, cinnamon, nutmeg, and clove medley has become a flagship item that’s widely used in hot and cold beverages, bakery items, and grocery products.

Last year’s pumpkin drink sales were also a “catalyst” in the company’s fourth-quarter results, as they wrestled with COVID-19 restrictions that harshly changed in-store dining. Dunkin’ tried to overtake Starbucks and announced its pumpkin cream cold brew and pumpkin spice signature latte drinks on August 11. The company even added pumpkin and apple cider doughnuts and Munchkin holes to their eclectic and spicy mix.

Panera is another company joining the pumpkin drink game this year with its new, seasonal cinnamon crunch latte, which will hit the menu on September 1 for a limited time. The company made a statement that it is time to upgrade ‘basic’ tendencies and explore a new fall latte.

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